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Fixed Point Foundation, a group that sponsors debates between Christians and atheists at universities around the nation, put together a "LookUp 316" ad that would bring the gospel message to over 100 million viewers tuning in for the big game. This time, it didn't even take a big stir by outside groups to put a stop to this message; Fox Broadcasting rejected the ad all on their own stating in a letter to Fixed Point that they "would not air anything with religious doctrine."
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