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78. Social Media Breakfast part 1
10 months ago
rogersmithlife.com
panmanproductions.tumblr.com

SMBNYC4 Theme: Social Media in 2009 | Branding: Building, Managing and Thriving Online. Awareness, quality, loyalty are all part of traditional principles around branding. Do these traditional principles remain when you extend your brand to an online audience? What does this mean for personal branding? On the interwebs, brand building is user-driven and extends beyond these, but doesn’t rule them out. How do you build a brand that is sustainable and fluid for you and your brand?

Speakers: Brad McCormick, EVP, Porter Novelli

Hosted by: The Roger Smith Hotel
Produced by Panman Productions
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