
Shopperception: tracking real world conversions like web analytics
2 months ago
All the following metrics and reports can be filtered for any date/time range.
Visitors: people that are detected in the tracking zone. Associated metrics:
Visits and Visit duration
Zones: places where Visitors may physically be (e.g.: right in front of a particular part of the shelf). Associated metrics:
% Visitors through Zone and Average time in Zone
Area: a 3 dimensional space containing products the Visitor may touch (e.g.: an imaginary box right in front of one particular SKU in the shelf)
Event: an Event occurs when a Visitor touches an Area in the shelf. Associated metrics:
Total Events and Events per Area
Average Event time
Visits with Event and Events / Visit Ratio
Conversion: grabbing a product from an Area (requires image captures post-processing). Associated metrics:
Conversions and Conversions per Area
Average Conversion time
Conversions / Events
Visits with Conversion and Conversion / Visit
Goals: grabbing a SKU of interest (e.g.: own product SKU). Associated metrics:
Goal Funnels
Product traction
Other type of reports: Heat Maps
Available reports:
- Visitor transit paths
- Visitor touch location in the shelf
- Conversion locations in the shelf
Visitors: people that are detected in the tracking zone. Associated metrics:
Visits and Visit duration
Zones: places where Visitors may physically be (e.g.: right in front of a particular part of the shelf). Associated metrics:
% Visitors through Zone and Average time in Zone
Area: a 3 dimensional space containing products the Visitor may touch (e.g.: an imaginary box right in front of one particular SKU in the shelf)
Event: an Event occurs when a Visitor touches an Area in the shelf. Associated metrics:
Total Events and Events per Area
Average Event time
Visits with Event and Events / Visit Ratio
Conversion: grabbing a product from an Area (requires image captures post-processing). Associated metrics:
Conversions and Conversions per Area
Average Conversion time
Conversions / Events
Visits with Conversion and Conversion / Visit
Goals: grabbing a SKU of interest (e.g.: own product SKU). Associated metrics:
Goal Funnels
Product traction
Other type of reports: Heat Maps
Available reports:
- Visitor transit paths
- Visitor touch location in the shelf
- Conversion locations in the shelf
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Edward Row 2 months agoThis is awesome. -
Administrator Agile Route
2 months ago Thank you Edward! -
Siddharth Menon 2 months agoBrilliant execution! -
Administrator Agile Route
2 months ago Thank you Siddharth! -
MiMarcaEnFacebook 2 months agoThe envy of any market analyst. Congratulations! -
Ian Jørgensen 2 months agoMy bueno! -
Administrator Agile Route
2 months ago Thank you Ian -
daniel lloyd 2 months agoIt looks fantastic, exactly what I had in my head to develop and did nothing about....same old story. I have a question for you, the film demo has some actors moving slowly and deliberately, have you done any field testing? When I'm out shopping with my kids I'd probably touch a few products at a time and spin around, pick up a third product etc etc... I really really like it. -
Administrator Agile Route
2 months ago daniel, the actors are moving slow just because of the edition. See our first video to see it in real time action. vimeo.com/33087996
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2 Related collections
| Date | Plays | Likes | Comments |
|---|---|---|---|
| Totals | 13.6K | 33 | 9 |
| Feb 23rd | 3 | 0 | 0 |
| Feb 22nd | 24 | 0 | 0 |
| Feb 21st | 24 | 0 | 0 |
| Feb 20th | 18 | 0 | 0 |
| Feb 19th | 14 | 0 | 0 |
| Feb 18th | 14 | 0 | 0 |
| Feb 17th | 12 | 0 | 0 |
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