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Part 3 of an interview with Jungle Theater Artistic Director Bain Boehlke and Associate Artistic Director Joel Sass.
How do you know which plays will succeed? On making everything a hit; universality; the story of Sylvia’s success; the rhythm of the box office and predicting and the unpredictable; word-of-mouth and the Jungle drums; and people wanting to see something related to their mood after 9/11.