A raw cinematic collision of live action and animation.
In a sleek modern shopping mall, consumerism's aggressive pressure brings to the surface peoples repressed desires. In the form of violent scratched animation, these desires rip apart the placid liveaction surface to reveal a savage world.
This dynamic, cutting edge film was directed and animated by award winning UK director Martyn Pick in 2000. Its fusion of live action and animation led to his subsequent work on the ADM US TV commercials, his Budweiser and BBC Euro 2004 commercials. The extreme liveaction inspired his short films "Meat and Electricity" and "Green" for Film Four. He has recently applied its hyperreal painterly cinematic treatment of liveaction to his work as animation director on the celebrated documentary feature film "The Age of Stupid".
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