00:00
354
More
See all Show me
As the 90s came to a close, the business of music began to change profoundly. New technology allowed artists to record and produce their own music and music videos, and the internet became a free-for-all distribution platform for musicians to promote themselves to audiences across the world. The result was an influx of artists onto the cultural scene, and audiences were left wondering how to sort through them all. In this episode we discuss these massive changes, and reveal how music blogs and websites have arisen as the new arbiters of quality.

Featuring:

Jon Cohen, Co-Founder, FADER Label
Ryan Dombal, Senior Editor, Pitchfork
Blake Whitman, VP of Creative Development, Vimeo
Anthony Volodkin, Founder, Hype Machine

Music by:

Flex Blur: soundcloud.com/flex-blur
Mindthings: jamendo.com/en/artist/mindthings
Dub Terminator: jamendo.com/en/artist/DUB_TERMINATOR
Nestor Gonzalez: jamendo.com/en/artist/Nestor_Gonzalez

Special Location thanks to Converse Rubber Tracks Studio

Artists from Music Video Section:

Rihanna - We Found Love - vimeo.com/33123323
Miss Eaves - Diva Pop - vimeo.com/34415367
My First Earthquake - We Float - vimeo.com/31941995
Moullinex - Catalina - vimeo.com/19723907
Sleigh Bells - Riot Rhythm - vimeo.com/16668477
Keep The Heat
Morning Teleportation - Expanding Anyway - vimeo.com/14304059
Da Silva - Les Stations Balnearies - vimeo.com/33569324
Goose - Synrise - vimeo.com/20913850
Tim and Puma Mimi - Perspective - vimeo.com/11742651
DYE - Fantasy - vimeo.com/30798517
Dan Wholey - Amateur Rocketry - vimeo.com/29672263
Health - We Are Water - vimeo.com/10818338
Colours - Colourfornia - vimeo.com/26906724
Dancing Pigeons - Ritalin - vimeo.com/13639493
The Naked And Famous - The Sun - vimeo.com/27790801
The Limousines - vimeo.com/18665622
Flying Lotus - Kill Your Co-Workers - vimeo.com/15568767

Follow Off Book:

Twitter: @pbsoffbook
Tumblr: pbsarts.tumblr.com/

Produced by Kornhaber Brown: kornhaberbrown.com
  • CYNTHIA JOHNSON 1 month ago
    Truly enlighten by this video!
    Cynt's Soul
  •  
  • Enn Doubleyou 1 month ago
    Moar!
  •  
  • The Panda Rabbit 1 month ago
    Amazing video. An eye opener to the industry.
  •  
  • Ivan Joyce 1 month ago
    Thank you! Great video... pity about the title though! Music creation by random chance and mutation? Now there's an interesting concept... but not what I see here!
  •  
  • mpared plus 1 month ago
    very interesting to watch shared at thecuriousbrain.com/
  •  
  • Vkey Psycho 1 month ago
    Cool video
    Thanks so much for give us a place for get,make,feel and listen music in new way ;)
  •  
  • Rob Munday 1 month ago
    Watched this and PressPausePlay (vimeo.com/34608191) in the last 24 hours and the films together make interesting viewing.

    Great piece, recognised lots of the work but would love to know all the music videos included.

    Added to our channel - vimeo.com/channels/wearedn
  •  
  • Zackary Johnson 1 month ago
    I agree with Rob. Very interesting to see all of the different ways you can look at music today. Both of these films were inspiring.

    Thank you.
  •  
  • Luke Hawker plus 1 month ago
    Inspiring, thanks.
  •  
  • David Abbott 1 month ago
    I'd love to know the name of the animated clip with giant robot. Anyone?
  • Zackness 1 month ago
    Me too! i want see now!!!!!
  • poinoid 1 month ago
    Flying Lotus - Kill Your Co-Workers

    vimeo.com/15568767
  •  
  • poinoid 1 month ago
    interesting and inspiring.. thanks!!
  •  
  • gaspard 1 month ago
    Please list the sources, give a list of what you have been using.
  • PBS Arts plus 1 month ago
    We are working on it! Coming soon.
  •  
  • Ancelin Bonnet plus 1 month ago
    Great !

    Share to my Tumblr :
    ancelin-official.tumblr.com/
  •  
  • VoteMov 1 month ago
    this is really great video to watch, just want to share, I have post it onto the votemov.com, hope y don't mind. refer link:votemov.com/content/book-evolution-music-online
  •  
  • Al Kalain 1 month ago
    Great window on the state and with of music online in this day and age. But BitchFork,curators? The editor in chief looks friendly enough but talk about a narrow minded elitist skinny jeans bunch. In my nearly 30 years of listening to underground music I've rarely encountered such arrogance. Fortunately there is so much more to be discovered online!
  •  
  • simdude2u 1 month ago
    ccmixter.org
  •  
  • marisol 1 month ago
    another good reason to stop SOPA
  • ramondo robinson plus 1 month ago
    exactly!
  •  
  • Joshua Brechner 1 month ago
    Blake, you look so much less beardy!

    As a music artist trying to innovate today, I support this vid wholeheartedly.
  • Blake Whitman staff 4 weeks ago
    sorry, I'll grow it out for you. Just give me a few weeks.

    Confession, I look like this most of the time ;)
  •  
  • Flex Blur 4 weeks ago
    I just wanted to drop a line to say to the creators of that video: thank you very much for using my music, that's really appreciated. And it's nice to get a point of view on what's happening nowadays with music, I think that people need to know what's going on! Fx.
  •  
This conversation is missing your voice. Take five seconds to join Vimeo or log in.

Advertisement

Statistics

Date Plays Comments
Totals 59.5K 803 24
Feb 23rd 13 0 0
Feb 22nd 46 2 0
Feb 21st 102 2 0
Feb 20th 92 1 0
Feb 19th 137 2 0
Feb 18th 112 4 0
Feb 17th 97 0 0

Related lessons from Vimeo Video School

Check out these lessons to learn more about how you can make videos like this one!