Street Sertified (feat. Kaotic Soul)
"Gucci Shades"
Tracc House Records
Director: Gabriel Ramirez
DP: Jason R. Johnston
Producers: Ivan Buenrostro, Erick Treviño, Hector Sanchez

A production of Orange Media.

Shot with both an HVX200A and an HPX300 from Panasonic, mostly through an RNG35 and a Nikon 50mm lens. The music video was shot in about a week, but that week was spread out in the form of a few hours over the course of seven months.

The first day of shooting was the tattoo parlor and Mercedes drive up. The second day was the pool party. The third day was the Corvette, house interiors and exteriors. The fourth day was the exteriors at the tire and rim shop (shot with the 300 and a fisheye lens). The fifth day was interiors at the studio and the "mafia guys" sequence. The sixth day was the hotel room interiors and the seventh day was the exteriors with the Impala. Each shooting day had weeks (sometimes months) between them. This accounts for the style discontinuity as the rhythm of our creative processes became jilted in the weeks between shoots.

I'd still like to go back and give the video a proper DI. Still, it came out okay for a first time.