Beakus director Steve Smith was fortunate enough to join the Trunk team in creating the Magic Numbers' first video, which shot them to chart success. "Forever Lost" is an ode to doomed relationships, which is translated through the video in to a story of missed opportunity, and the stupidity of being overlooked. First onboard was designer Pete Fowler, who created the band's cartoon alter-egos, which was animated by Trunk. Smith directed the live-action with DOP Jake Polonsky, and edited the video.

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