This is a successful internet ad campaign that consists of a 4+ min. online video and some nice interactivity. I suggest you watch the movie and have fun but you'll never guess who the advertiser is!
On the other hand I find this ad very exemplifying for advertisers who run low in media budgets but eager to emphasize on production quality. You'll know what I mean when you're done browsing the campaign's web page ;)
Enjoy!
PS: I uploaded the video because the original video's embedding didn't work. Hope the advertiser don't mind.