All those who participate in design, from interaction designers, to usability engineers, to IA masters, fall victim to the same kinds of challenges when trying to bring good design into the world. From politics, to hubris, to downright incompetence, what can we learn by confessing to, and examining the causes of, our failures?
Scott Berkun thinks we can learn everything, much more than studying our successes. This fun, interactive talk, explores why designers fail and offers advice on how to learn from and triumph in the face of these situations.

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