Howard Johnson's Rebrand Pitch Video

We rebranded the fading Howard Johnson's hotel chain by turning it into a roadside oasis for weary travelers. We emphasized the adventure of the open road and the memories that are held within your journey from A to B.

This is our pitch video for the project, created with After Effects, Illustrator, Photoshop, and lots and lots of caffeine.

AD: Bryanna Homeier & Lexi Stout

CW: Noah Blinder & Matt Betts

GD: Becky Diaz