On March 14, 2012 Rolf Buch (CEO - arvato AG), Prof. Hubertus Meyer-Burckhardt (CEO - POLYPHON Film- und Fernsehgesellschaft mbH), Fernando Burgos Herce (Vice President New Business Development & Innovation - Telefónica Germany), Dr. Mirko Warschun (Partner - A.T. Kearney GmbH) and Hans-Otto Schrader (CEO - Otto Group) discussed the topic "Consumption 3.0 - Chances And Risks Of The Online World" at the 15th World Business Dialogue.

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