Take an interactive trip along “The Longest Street in the World,” where a gleefully furry cast introduces you to a world of innovative ideas and surprises await behind every door.

Located in their New York City headquarters, this interactive table will surprise and delight visitors while showing them that Sesame Workshop is more than a non-profit organization—it is a global endeavor to better the lives of children around the world.

The table communicates a wealth of information while keeping the experience fun, accessible, and easy to navigate. The interface, taking the form of a colorful and looping pathway, presents a compelling landscape of triggerable stories. Content “pockets” reveal details about the beloved Muppets, while hidden animations reward the curious visitor with unexpected animations. In other nodes, visitors can watch show-opening clips from Sesame Workshop's co-productions around the world, and see how Sesame Workshop's approach has been adapted to local cultures and educational needs. The kaleidoscopic array of stories helps extend Sesame Street’s mission “to use the educational power of media to help children everywhere reach their highest potential.”

The experience employs the Samsung SUR40 interactive table for Microsoft Surface to achieve a multi-touch, multi-user experience. Content automatically orients toward the user no matter where they are located around the table.

secondstory.com/project/sesame

Sesame Workshop

Music: Dim Dim, "Reverse Hop"

Sesame Street materials provided courtesy of Sesame Workshop (New York, New York). Sesame Street ® and associated characters, trademarks and design elements are owned and licensed by Sesame Workshop. ©2012 Sesame Workshop. All Rights Reserved.

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