In collaboration with FELD we created a new visual identity for PIGMENTPOL, a digital printing company with three subsidiaries in Germany. The new identity system embodies a variety of perspectives, experiences and possibilities while maintaining a unifying appearance. The chosen hexagon serves as a central key element from which the generated logos and backgrounds are derived.
FELD provided a custom software application for the creation of individual graphics to enable a flexible and individual appearance of the huge variety of PIGMENTPOL's corporate media, including personalized stationery, shop interior and vehicles.
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