Did you know your Google Analytics and other website tracking reports can tell you more than just site visits? If you are looking for ways to derive meaningful business information about your customers, clients and prospects as well as what they care about, and how you can more effectively reach them, this webinar is for you. Learn tips on going beyond numbers and graphs and start extracting business intelligence that can help you shape decisions about your product development, customer service, marketing plans, sales strategy and more.

This webinar will also feature a case study from the Columbus Metropolitan Library. The Library is one of the most used library systems in the country and has consistently been ranked as the top library in the nation.

This webinar is ideal for marketing managers, executives and other professionals in healthcare, government, information technology, education, nonprofit, an international corporation or any organization looking to use data to make smarter and faster decisions.

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