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David Bullock and Jay Deragon discuss the Fox News Network Site, The Fox Nation, in an effort to highlight the best practices of large brands as they look to effectively engage social media as a viable channel for communication and content distribution. Further, David Bullock and Jay Deragon will illustrate how new media can be utilized by small to mid sized business.
  • Mimi Long 7 months ago
    Talk about content... you guys certainly hit the nail on the head... Where is part 2? If I can implement just some of the things you pointed out on my site.... WOW!
    You have a dedicated new follower.
    Thanks for sharing and for being the pro's you certainly are...very helpful.
    Mimi Long Productions
    Atlanta, GA
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  • You are right. Most news organizations simply use social media as a push vehicle. Content is created lined up and pushed with headline intact. With the wide variety of news content out there the social media difference is the content that spurs conversation and that is delivered without regard to a production cycle, and with the content producer’s reputation and personality included.
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