The studio was commissioned by DixonBaxi to collaborate on the production of a rebrand of UKTV's flagship entertainment channel, Watch.
This sequence also had a tiny production schedule and 32 seconds was produced in just under 4 days once previz and layout/edit had been approved.
Like the Fluid ident, no lights were used and a single, custom HDRI map drove the refractions and reflections. The shaders was tweaked/adjusted on a shot per shot basis and i rendered out numerous ID passes and fragment face ID's to allow fast colour correction in Nuke. The quartz like veins were also rendered as a seperate pass and composited on top later along with DOF and motionblur.
Design/Creative - DixonBaxi
SoundDesign - Massive Music
VFX/Production - Analog Pixel
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