Approximate Time Remaining
This video has been blocked from VimeoIf you believe you’re seeing this message in error, please contact us..
Promotions cause sales to move back and forth, often producing limited benefits. This 20' session, live from the ECR Europe conference in Brussels, May 10th 2012, discusses strategies to win with promotions.
Latest benchmark figures on promotional performance are shown, as well as practical tips to improve the Source of Business® of promotions by maximising category value and minimising cannibalisation.
Loading more stuff…
Hmm…it looks like things are taking a while to load. Try again?