To celebrate both Earth and Arbor Days, Kauzbots will be premiering “Kale Kauzbot,” a plush toy robot benefiting the Arbor Day Foundation in an effort to plant and celebrate trees. On Earth Day, April 22nd, and Arbor Day, April 24th, 100% of the net proceeds from the sale of “Kale” at kauzbots.com will be donated to The Arbor Day Foundation.

”We’re excited about celebrating two important days in an effort to sustain our environment,” said David Trotter, co-founder of Kauzbots. “We’re honored to work with the Arbor Day Foundation as they continue to be such amazing stewards of our trees and forests.”

Launched in 2009, Kauzbots is a new line of handcrafted plush toy robots designed to inspire kids and adults to make a difference in the world. With 10 different bots being released in 2009, each 18” tall Kauzbot is a ‘robot with a heart’ that is passionate about a particular cause, ranging from AIDS to autism to the protection of the environment.

The sale of Kale, passionate about trees and the environment, will benefit the Arbor Day Foundation and its work to inspire people to plant, nurture, and celebrate trees. With a vision of a world where trees and forests are abundant, healthy, and sustainable, and highly valued by all people, the Arbor Day Foundation and its members planted more than 10 million trees in 2008 alone.

Arbor Day Foundation“The creation of Kale Kauzbot is a wonderful way to share the importance of trees within our environment,” said Tiffany Thompson, corporate partnerships manager at the Arbor Day Foundation. “We are pleased to team up with Kauzbots to plant trees and have a positive impact on the world.”

100% of the net proceeds from the sale of “Kale” at kauzbots.com on Earth Day, April 22nd, and Arbor Day, April 24th, will be donated directly to the Arbor Day Foundation.

About KAUZBOTS
Kauzbots is a new line of plush toy robots that are passionate about causes around the world. 10% of the retail price (MSRP of $24.99) from the sale of each Kauzbot and accompanying apparel is donated to the non-profit organization that is associated with each different bot’s cause, as indicated by an accompanying tag on the product. Currently, for each “Kalvin” bot this 10% donation is contributed to Hearts of Gold (and, for celebrity-autographed “Kalvin” bots, 100% is contributed).

Kauzbots is a team of friends, artists, and former pastors who are passionate about inspiring kids and adults to make a difference in the world, and it is committed to putting creative ideas into action. For more information on becoming a non-profit partner or to purchase a Kauzbot, visit kauzbots.com or call 888-KAUZBOT (528-9268).

About ARBOR DAY FOUNDATION
The Arbor Day Foundation is a nonprofit conservation organization of nearly one million members, with a mission to inspire people to plant, nurture, and celebrate trees. More information on the Foundation and its programs can be found at arborday.org.

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