No, trust me, you wouldn't.

yeah, that's what i was expecting. though, this is awesome too.

i doubt those guys were the first either. some kids at brown did a building sized tetris game back in 2000: bastilleweb.techhouse.org/

Sure it's a LED screen, LED headlights have been around for a few years now and they're going in most hybrids to reduce power consumption.

Unless you want to argue semantics because it's not strictly a "screen", but it's very definitely done with LEDs.

I've got LED bulbs in most of my house, bit expensive but extremely long life and a fraction of the running cost.

Those were stand ins for testing... You can see all the cars in place later in the video...

I thought the same thing while i was watching...

doing this with CG would have turned a genuinely innovative and cool piece of film into a totally cheesy, boring tv commercial.

I think it's still very boring...

CG or practical there would basically be no difference and they could've done it on a grander scale.

i was gonna go for the same thing...

Precisely what I was going to say. When they linked to this video saying "Find out how it was done:" I sort of expected to… oh, I dunno… find out how it was done.

I like it, I think it's a cool idea, but yeah, would love to know the technical details of how they pulled it off.

They weren't all cars, and were mostly cardboard (2:08, as aforementioned by someone else), but even if so, LED headlights would be minimal, but still, touche.

I found this off the honda website:

In the end, although the team discovered that the idea was logistically feasible, they were concerned about the carbon footprint that a shoot of that magnitude would leave. After doing the work to see what was possible W+K and Honda made a conscious decision to look at a more environmentally friendly alternative. The result was a fusion of modelling software for animation, a small number of Insight vehicles for scale and a few hundred Insight headlights. The vehicles and headlights were precisely spaced and wired together while a specially created computer program created the two separate halves of the animations. These animation halves were subsequently married together in post-production. This approach allowed the team to greatly reduce the carbon footprint of the shoot. To further limit carbon output they relied on vehicles already located in South Africa, grouped shipments of props and lights as much as possible, and mandated group transportation of personnel to and from shoot. For further good measure, the shoot’s carbon output that could not be prevented was entirely offset through carbon credits purchased through the Carbon-Neutral Company’s Unity Portfolio.

Ни о чем, причем здесь тачка?!

NO!You're not alone!I'm from Russia. My russian brains can't understand what great i can see on my screen and what does it means. May be this work was very hard but finaly we've got nothing...and nothing tells me that Honda is a good car for me:) (sorry for my bad english)