This webinar was broadcast on June 12, 2012. It was coordinated by the National Association of Counties (NACo) with support from the U.S. Department of Housing and Urban Development (HUD) and in coordination with the NADO Research Foundation.

During this training, participants learn techniques to develop effective community engagement techniques for their planning programs and processes. Presenters share do’s and don’ts related to getting the message out via traditional and social media and strategies for communicating with the general public.

Speakers include:

- Robin Rather, CEO, Collective Strength, presents the most effective themes and word choices for discussing community projects.
- Stephany Snowden, Public Information Director, Richland County, SC, shares best practices for developing an effective outreach plan for county activities.
- Trudy Rice, Extension Association, K-State Research and Extension, Kansas State University, discusses effective meeting formats and best practices for facilitating open dialogue.

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