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58. SEOmoz Whiteboard Friday - Expired Content
2 years ago
So you've got this great content with lots of links pointing to it, but now you have a new version, or there's an update of the product, or it's an annual content piece...how do you keep all of those links, make sure users get to the relevant version, and keep the old stuff archived? What to do, what to do?

Never fear, Whiteboard Friday is here to provide answers to all of your expired or cyclical content woes!

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  • Ionisis 2 years ago
    This is great advice. Especially #2 and #4. Thanks!
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