Kitty was approached by Converse China to produce a series of videos to feature the Converse Fall 2012 Color Collection of their Chuck Taylor shoes. The videos were to follow all of the usual applications of The Weird Girls Project and excluding the shoes, the video concept and direction had completely free reign.
The setting for this piece was a high rise building just on the south side of the river in Shanghai. It enables the audience to see the beauty and immense structure of the city. The video concentrates on intimacy of close filming to reflect the close proximity of over twenty million people in the city.
Concept and Direction: Kitty Von-Sometime
Director of Photography: Hrafn Garðarsson
Official Photographer: Tang Ting tangting.net
Editor: Gunnar B. Gudbjornsson Sir.is
Video Grading and Post Production: Michael Todd scratchpostvfx.com
Photo grading: Einar Smárason illusion.is
Production Manager: Sally Shi pomegranatepictures.cn
Costumes: Tom Yong
Official Music: The Times by R3
17 April 2012
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