For this piece our goal was to communicate the idea that we as a church have been on a journey over the past several months. Through the past four series Perry (and others) have been teaching through the Sermon on the Mount, and this series answers the question "Now What?"
Where do we go from here? We're still on the journey, but we're stalled.
We wanted to convey the journey, and represent that the journey has been through our previous teaching series.
Technical notes:
To achieve the desires effect of speed, travel, and images projected on the road we first looked at motion tracking and After Effects. It took about 2 minutes to realize that our time would be better served strapping a 5,000 lumen projector to the back of Dad's truck with a gas powered generator, wait for dark, and have some fun driving around.
I'll have some pictures up on the avclub.us later this week so you can see just how insane my team really is.