Cosmopolitan's September issue features Digimarc's Print-to-Pin(sm) solution for readers to scan editorial and advertising images and be taken directly to Cosmopolitan's or the advertiser's Pinterest page. The reader is given the option to pin the featured image to their pinboard, re-pin more images and/or follow the brand. Cosmopolitan's Senior Vice President, Publishing Director and Chief Revenue Officer, Donna Kalajian Lagani explained, "With over 26 million consumers in the Cosmopolitan community, we love the idea of making it easier for them to engage with our content and that of our advertisers on the fastest-growing social media site."
This is a video produced by Digimarc for Digimarc's Vimeo account.
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