A short film by scenarioDNA on the impact of Transformers on the generation who grew up with them and their own transformative thinking in their lives and work. The narrative that these Gen Yers share with Transformers is an open-source story of collaboration, new globalism, a currency of culture, eBay economics and mash-up. In this contemporaneous tale, the impact of technology blurs the lines from urban/suburban and east/west. transformergeneration.com