This is a new video with a short and to-the-point interview with TFA's CEO, Gerd Leonhard, produced by marketing magazine The Drum at Digital London, see thedrum.co.uk/news/2012/03/31/video-futures-agency-ceo-gerd-leonha... about the future of social media and how it will impact us. Most important: in a digital society, you can't FORCE people to pay, you can only ATTRACT them to pay. Original video is at youtu.be/2jT6NcKmoM0 - thanks to everyone at Drum Magazine
Gerd Leonhard Futurist, Author and Keynote Speaker, Basel / Switzerland CEO thefuturesagency.com
NEW: you can now download most of my videos by simply subscribing to this iTunes video feed (via Blip.tv) gerd.fm/itunesfeed *** audio-only versions are now available here: gerd.fm/gerdaudiofeed or on the web at futuretalks.com
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