The MUP® have released their 2012/13 Summer Collection with a monochromatic short film called ‘Turf Wars’.
The film follows two rival gangs battling for superiority in a desolate landscape, reminiscent of a world gone by. Enter the enigmatic anti-heroes, the ‘Slick Snakes’ & ‘Wax Beatles’. Both borrowing from age old archetypes of city & beach cultures, the tribes are thrown together in clash of attitude, steely looks & over arching doom.
Inviting the viewer to ‘Choose your side’ sets the tone for the clothing collection. Two pairs of boardshorts & two sets of T-shirts, pave the divide for two warring camps this Summer. ‘Join or Die’
All clothes are Australian Made locally in Sydney, with the T-shirts made from Organic Cotton, sweatshop free.
Concept by The MUP – Matthew Pike & Andrew Harrison
Directed by Tim Boreham & Matthew Pike
Music Scored by Kenichi Wolfgang - kenichiwolfgang.com
Camera - Andrew Kaineder & Oscar Chandler
Edited - Tim Boreham
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