Fab's first television advertisement, "touched" creates a fantasy land where everything that's touched goes from drab to Fab. Fab is everyday design. Launched in June 2011 by Jason Goldberg and Bradford Shellhammer, Fab's mission is to help people better their lives with design. More than 7.5 million people around the world use Fab to discover everyday design products at great prices, to connect with the world's most exciting designers, and to share their favorite design inspirations. Fab is headquartered in New York, NY and delivers to over 25 countries and counting across the globe.

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