Winning video for the UUA's "Voting on the Side of Love" video contest. Had a lot of fun doing it!
In the midst of the unprecidented negativity of the 2012 election season, the UUA sponsored a video contest in an attempt to shift the conversation away from hatred and towards an understanding of shared humanity and purpose. Quick scenes at the beginning of the video build intensity and pace in describing the problem until a change in music, pacing and color emerges as a "breath of fresh air" to introduce the solution. The fluid look of ink bleeds is used as both a transition and a background element to add visual interest.

This was an incredibly fun project to work on and represents one of the few videos I have written, researched, art directed, designed and animated alone. Having this sort of creative control not only allowed me to take some creative risks that I may have been otherwise unable to take but also helped me gain a greater understanding of the interface between different parts of a motion graphics piece.

Transcript:

Today, the country faces a choice. A choice not just between candidates, but a choice about war, the economy, reproductive rights, and marriage equality. From now into November, those who are asking you to make those choices will do so by using an unprecedented amount of negativity. In the coming months, we can expect to hear this from every television, newspaper and website we see. In a political culture defined by fear and hate, for one side to be right, the other side has to be wrong. They become more than the opponent—they become the enemy. As this rhetoric level rises, we tend to forget what we're fighting for, and only concentrate on who we're fighting against.

You might ask "How did we get here?" That's an important question, but a more important one is "How do we get past this?" What does a better system even look like? And how do we get there? If fear and hate are poisoning our country, what is the antidote?

Love. Love, based not on some cynical partisan desire to find an edge, but coming from our hearts and our beliefs.

We are Standing on The Side of Love. An interfaith group sponsored by the Unitarian Universalist Association but including like-minded individuals of all faiths.

You know the religious right. Well, we're the religious left. You might not have heard as much about us, but that's about to change. We've always had strong values, and we're tired of often hateful and divisive talk having a monopoly on the term religion.

We believe that love is not a weakness. Love is not something you compromise. Love is a gift from the almighty, and no loving god would give someone such a gift just to punish them for having it.

Because it's not just about having love, it's about living love.

Love, whether they were born on the same side of town, the wrong side of the tracks or the other side of the world. Love. Even if they might not look like us, pray like us, talk like us or love like us. Love is part of being human. And no one should be dehumanized just because of who they are.

Because when the most important thing goes from "who's wrong" to "who's been wronged," the conversation changes dramatically. And once that change has been made, it spreads.

Suddenly, it's not about fighting. It's about faith. It's not about who your friends are. It's about who your family is. Your big family. Your human family. It's about remembering that what makes people different is a lot smaller than what makes them the same. It's about turning a cheek and lending a hand. It's about lowering your voice and elevating the conversation. It's about love. And the power of love to overcome our differences and make the world a better place for all of us. It's about treating people as people. And once you get to know people as people, it makes all the difference.

So this November, amid the fear and hate, remember the one thing that can truly make a change. The one thing that can bring clarity to our disagreements and justice to the oppressed. Take a stand, but never forget what side you stand on. And when someone asks for your vote, stand with love.

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