This is the advert for Raze a potential Tv channel that goes behind the scenes to deconstruct objects and processes.
The channel ident was created to fit the theme of deconstruction, taking things apart to see whats inside. The ident was created from a live action shoot of a candle being pulled apart. The Break Bumper and Break flash communicate the same theme with a box unfolding (being unpacked) and then folding back up.
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