The developed concept, referred to as Yubi is a promotional activity at events aiming to stimulate interaction between visitors and to provide the opportunity to share their experience with family and friends through social media. The visitors are offered a giant hand with which they are challenged to hand out as many high fives as possible. Because the hands are marked with a brand signature each participant will be transferred into a promoter. Through the concept Yubi we aim to create a unique experience that will connect visitors to the brand.

Loading more stuff…

Hmm…it looks like things are taking a while to load. Try again?

Loading videos…