When disaster strikes, people turn to the internet as an invaluable source of information. With this in mind, Google have created Crisis Response; an online tool which uses technology to collate and share information in times of emergency.
Working closely with Across the Pond we created a short film to demonstrate this new life saving technology. Briefing us to create a sketched illustration style to communicate the key features of this technology. Joining forces with illustrator and animator Richard Swarbrick, we created an edit which formed the base of this painterly animation. Telling a story which formed an emotive and poetic journey to showcase Google's Crisis Response technology.
Produced by Across the Pond and Fred & Eric for Google
Designed and Directed by Fred & Eric in Collaboration with Richard Swarbrick at Hotspur & Argyle
Agency: Across The Pond
Executive Producer: Christian Anderson Ramshall
Producer: Deborah Znaty
Editor: Ben Turze
Production Manager: Karyna Collier-Marsh
Production Secretary: Jenny Collins
Directed by Fred & Eric
Illustrated & Animated by Richard Swarbrick at Hotspur & Argyle
Animation Producer: Sarah Killeen
Editor: Jonah Maddox
Interface Animation: Ryan Brotherston
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