Renowned entrepreneur and Reddit cofounder Alexis Ohanian, will inspire you to think of unique ways to connect with your customers, and to build a community of users who want your business to succeed. In this class you’ll learn some key branding, marketing, and user experience principles, plus speciﬁc tactics and strategies that you can use to create a company people love.
IN THIS CLASS, YOU WILL LEARN HOW TO:
Brainstorm projects for surprising and delighting your users
Articulate your brand vision
Use multiple channels to build your brand
Build a community of users
Use copy and design to deliver excellent User Experience
Learn to think about your site from your users’ perspective
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