
AXA_EVOLUTION
2 years ago
For French Insurance company AXA, Tronic conceived, directed and animated this spot to address the desire to remain relevant in a constantly advancing world. The spot highlights the rapid evolution of mankind by showcasing an origami man transforming himself into some of the most important inventions throughout history. Ending with a question mark and a resolve on the AXA logo, the spot informs the public that the future is uncertain – but AXA is present now and through any changes to come.
MP4
00:01:00
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| Date | Plays | Likes | Comments |
|---|---|---|---|
| Totals | 96.4K | 676 | 31 |
| Feb 13th | 8 | 0 | 0 |
| Feb 12th | 21 | 0 | 0 |
| Feb 11th | 25 | 0 | 0 |
| Feb 10th | 34 | 1 | 0 |
| Feb 9th | 37 | 1 | 0 |
| Feb 8th | 28 | 2 | 0 |
| Feb 7th | 32 | 0 | 0 |
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I like the simplicity of no colors, no words, no symbols,
and I like also the morphing.
However, I would not guess it's for Insurance, It looks more like about communication.
..very well done tronic