Thomson Reuters Intellectual Property and Science - The Innovation Lifecycle. This video centers around a series of professionals who guide us through the complicated process of transforming a scientific discovery into a life-saving drug using Thomson Reuters products from discovery, through development to delivery. This is a dramatic, new positioning of Thomson Reuters products as serious solutions for established IP and Science professionals, but also vibrant and appealing to the next generation of innovators.

Project Name: Thomson Reuters “The Innovation Lifecycle”
Running Time: 2:07
Debut Date: July 20, 2012
YouTube: youtube.com/watch?v=ibfrzjb_fB0
Behind The Scenes: vimeo.com/55571038
More Information here: youtube.com/ThomsonReutersCorp

Client: Thomson Reuters Intellectual Property and Science
Creative Services Director, Global Market: Kevin Mercer
VP, Global Marketing Service: Mike Thompson

Agency and Production Company: Pictures In A Row
Director & Creative Director: Peter Lang
Associate Producer/Writer: Sarah Tucker
Executive Producer: Roger Hunt
Line Producer: Sharon Groh
Production Supervisor: Moria Michiels
Editorial, Graphics and Compositing: Lisa Rucker and Adam Sakellarides
VFX Supervisor: Gregory Nussbaum
Graphics and Compositing Artist: Zachary Nussbaum

Casting – Dan Bell Casting (Dan Bell)

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