Recently the Mill did a Super Bowl commercial for Coka Cola featuring some giant cg Macy's Day Parade balloons floating around New York City. I decided to see if I could do something similar.
I modeled and textured a giant balloon Bender character in Maya, with a few little touches in Zbrush. I then tracked a few clips of Bangkok city with Pftrack and imported the camera data back into Maya. I set up a basic rig and attached some ropes driven by Maya's hair system. The render was done with Mental ray and the final composites in After Effects.
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