In July 2009, I worked together with Egg Strategy, project managing a group of 4 hand picked designers.
All from a skateboarding background, their brief was to hand customize 23 skateboard decks in a day and a night for the executives of the 'Coca Cola & London Olympics 2012 Activation' board.
Day one was hosted at the prestigious Mother London, Coca Cola's marketing agency. Day two was the presentation at Coca Cola's UK head office in Hammersmith.