You love your mum. The White Ribbon Alliance loves mums all around the world, by providing resources to help save mothers all around the world from dying during pregnancy and childbirth.

We created a campaign which ran at this years Glastonbury, to generate awareness and support for the White Ribbon Alliance's Million Mum's campaign. The campaign consisted of two tattoo parlour's where you could 'sign up' by getting a Mum tattoo.

This is one of the films for the side of the stage.

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