"Father/Son," is a 30-second public service announcement to raise awareness about suicide. A sudden catastrophic event, failure or humiliation like a home foreclosure or job loss can leave people feeling desperate, profoundly depressed and unable to see a way out. Factors that can lead to suicide in these circumstances can be:

Pre-existing depression
Depression and other mental disorders, or a substance-abuse disorder (often in combination with other mental disorders). More than 90 percent of people who die by suicide have these risk factors.The individual may have been depressed a long time, and what appears to be financial calamity put them over the edge.


Self definition
If a person is defines their value by their job or financial status, they may be vulnerable.

Shame and humiliation
Sudden shame and humiliation over losing money or strong feelings of guilt or self-blame can be overwhelming.

Family history
Family history of mental disorders, substance abuse or suicide. Family violence, including physical or sexual abuse.

Signs of trouble are comments like:

“I’m finished.”

“It’s all over.”

“My family would be better off without me.”

“There’s no hope. There’s nothing I can do.”

If someone indicates they are considering suicide, listen and take their concerns seriously. Don’t be afraid to ask questions about their plans, and let them know you care and they are not alone. Encourage them to seek help immediately from a knowledgeable professional. Don’t leave them alone. If you need help please call the National Suicide Prevention Lifeline at 1-800-273-TALK (8255).

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