Wrigleys 5 Gum - Augmented Reality Music Mixer

Boffswana (boffswana.com/) enjoyed collaborating with agency Exposure (exposure.net) for their client Wrigleys on an Augmented Reality Music Mixer to promote the launch of their new range of gum (5Gum) in France.

The 5 Mixer - 5gum.fr/

Users are given an opportunity to select from a range of music styles, and then using markers as both input and feedback devices, start mixing music.

Users can also record a mix and save it to the gallery.

More information on the project can be found at

boffswana.com/news/?p=741