Here's the new mascot Brand Energies designed for China's biggest TV station: CCTV1News and Entertainment channel.
This is the first in what we hope will be a series of Mr C idents for the channel. The Mr C ID is part of our agency's total rebrand package of IDs and OSP system for CCTV1 that launched on January 1st 2013.

Loading more stuff…

Hmm…it looks like things are taking a while to load. Try again?

Loading videos…