Plug-in Media, in close collaboration with Brighton-based animation house LittleLoud, came up with an exciting video to promote the next-gen Eye Toy at the E3 trade show.

Plug-in Media oversaw the entire production- from developing the script and storyboard to directing the film shoots and providing art direction for the project. The result was a slick piece of engaging animation with a huge scope, incorporating armies of robots and fairy tale worlds.