Four Weddings is a hit reality show on Living TV in the UK, where four soon-to-be brides attend each others' weddings and critique them with a Come Dine With Me-like scoring system. As part of the social TV marketing push when it launched, we made this play-along social experience which allowed viewers to play along with their own ratings. This was the first example of live voice-over commenting on social TV buzz, inspiring TOWIE and others to do the same.

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