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President Obama's digital team raised $690 million dollars online, organized the most effective grassroots army in political history, built some of the largest social media properties in the world, and developed groundbreaking new tools for online persuasion, mobilization, and fundraising. 2012 Digital Director Teddy Goff gives a behind-the-scenes look at how it all happened — and what it means for the future of politics, technology, and business. Learn more: brightsightgroup.net/2013/01/teddy-goff-keynote-speaker-obama.html