This is a :30 television commercial created for Lenoir Memorial Hospital to integrate into a campaign titled "It's Personal Here." We developed the spot to showcase the hospital's connection with their community and it features the physicians, nurses and staff you would see caring for others every day. The style matches up with photography used in other campaign executions and the messaging matched the brand — friendly and helpful.

For more information about Lenoir Memorial Hospital, visit lenoirmemorial.org.

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