Presenter: Tom Lorek, director of strategic partnerships, Metamarkets
While the programmatic advertising systems perform at sub-second speeds, reporting and data insights can take hours, days, and weeks, resulting in slow business decisions and lost revenue. With real-time advertising analytics from Metamarkets, publishers, ad exchanges and DSPs are able to gain clear visibility into their entire trading systems and understand their revenue drivers. Find out how customers like MoPub and FinancialTimes.com are using Metamarkets to quickly grow their businesses.
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