Way Too Digital created a new Real Estate digital marketing concept that mixes technologies in order to achieve an engaging experience that can be controlled from mobile devices like tablets or smartphones.

This video shows the implementation at Ritz Carlton Riyadh, Saudi Arabia for the Innova Interactive presentation event.

Instead of using buildings, this proof of concept was set up -in just a few days- using projected pyramids as architectural scale models and the visual effects were designed by Abdulhady (vimeo.com/abdulhady) for Innova Interactive.

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