Filmed concurrently with the collection preview still shoot, the video showcases key pieces amidst a dark backdrop of side streets and alleyways in the industrial district of downtown Los Angeles.

Shot and edited by CW and KUBE (cwandkube.com), the video features the Pagans’ “Street Where Nobody Lives” – a key piece of inspiration for A/W 2013 and the collection’s namesake.

About THE/END and their 2013 Collection:

Designed, developed and produced wholly in Los Angeles, the A/W 2013 men’s offering from THE/END is comprised of a full range of premium denim, outerwear, leather, fleece, art-based graphic pieces, jewelry and accessories.

Drawing inspiration from the Pagans 1978 album of the same title, the STREET WHERE NOBODY LIVES collection draws on American punk and military references and embodies themes of social decay, regrowth and rebellion.

thisistheend.us

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