When we first began our journey last year, one of our biggest challenges resided in our ability to sort out the details of our vision, hone in on why we exist, and share our story to those around us.

After months of conversations and inspiration from our partners and friends - those who are going green and looking forward to a sustainable world, empowering people through mentorship and job training, or pursuing freedom for all people - we realized that we were swimming in much bigger waters.

In our most basic form, we redirect swipe fees to help sustain existing, socially responsible ventures. But, in our heart of hearts, we push an ideal.

We’re believing for a healthier and more educated business and consumer culture, in which people take a more responsible considered approach to living. It’s not just about a swipe. It’s about the choices we make every day, and the way we choose to live.

Music: Helios "A Mountain Of Ice"

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